ngaphandle kokuya ekhaya ngesikhathi sodlame, abathengi baphendukela ekuphekeni ukuze bazijabulise.Ukubhaka ekhaya, ukugcoba kanye nokuxuba i-cocktail kubhebhethekise i-spike engu-25% ekuthengisweni kwempahla yasendlini ngo-2020, ngokusho kwedatha evela ku-NPD Group.
"Imboni yempahla yasendlini ibishisa kakhulu," kuqinisekisa uJoe Derochowski, umeluleki wemboni yezasekhaya ePort Washington, NPD ezinze NY.“Abathengi baphendule isithukuthezi esibangelwa ubhubhane lwaba yithuba lokuzama ukupheka.Sesiqala ukubona ukwehla kancane uma siqhathaniswa nonyaka odlule, kodwa ukuthengisa kusakhuphuka kakhulu uma kuqhathaniswa no-2019. "
Idatha ye-IRI ibonisa ukuthi kuzo zonke iziteshi, ukuthengiswa kwedola kwamathuluzi asekhishini angewona kagesi esikhathini esingamasonto angama-52 esiphele ngoMeyi 16, 2021, kukhule ngo-21%, i-drinkware yanda ngo-20% kanti isitoreji sasekhishini sasingaphambili ngo-12%.
“Kuso sonke lesi sifo esiwubhubhane, i-OXO ibone ukwanda kokulangazelela kwamathuluzi ethu amaningi, amasha nakudala,” kusho uRebecca Simkins, umphathi kazwelonke wezokuthengisa we-El Paso, uHelen ozinze eTexas wohlobo lwe-OXO kaTroy."Imikhuba yabathengi unyaka wonke igxile ekuhlanzekeni, ekugcinweni, ekhofi nasekubhaka, okwenze imikhiqizo emisha kulezi zindawo yangeneka kakhudlwana futhi idingeka kakhulu."
NgokukaSimkins, abathengi bathola amagajethi namathuluzi ngokusebenzisa izinkundla zokuxhumana, ikakhulukazi amavidiyo, okubavumela ukuthi babone imikhiqizo isebenza kanye nokuthengisa okuvusa amadlingozi.“Silindele ukuthi abathengi baqhubeke nokucwenga amakhono abaqale ukuwakha ngesikhathi sodlame, okuhlanganisa ukubhaka, ukuhlela ikhaya, ukupheka, ukuphisa ikhofi nokuhlanza okujulile,” uyaphawula.
Njengoba abathengi beqhubeka nokuba nomdlandla ngokwengeziwe ngokulungiselela ukudla ekhaya, izingxenye ezithile zempahla yasendlini kungenzeka zibone ukuqhubeka zibheke phezulu.Ukuthengiswa kwe-bakeware bekunamandla ikakhulukazi phakathi nalolu bhubhane - imininingwane ye-NPD ikhombisa ingxenye ekhula ngama-44% unyaka nonyaka ezinyangeni ezintathu eziphela ngo-Agasti 2020 - futhi abathengi bakhombise intshisekelo eqhubekayo yokubhaka ekhaya.
Ku-podcast yango-2019 emayelana nemikhuba yokupheka neyokubhaka, u-Erika Sirimanne, inhloko yekhaya nengadi e-Euromonitor International ezinze eLondon, uphawule ukuthi abathengi bagxile ekujabuleleni isikhathi esichithwa ekhaya, futhi bafisa nokuba lula, impilo nokuphila kahle ekhaya."Le ndlela yokubuyela emuva ikhulise isidingo sokubhaka ekhaya," kusho uSirimanne.
Ngenkathi ubhubhane lwakha izinhlobo zokudla okuphakelwa abantu - ngokwesibonelo, ukuthengiswa kwamapani amakhekhe e-Bundt kukhuphuka lapho kwabiwa ukudla kuba yinto engathandeki - njengoba abathengi benciphisa imingcele yemibuthano, uDerochowski weluleka abathengisi ukuthi bahlale bebukele izinguquko ezicashile endleleni abathengi abalungiselela futhi baphake ngayo. ukudla, futhi baguqule izinhlobonhlobo zabo ukuze zibonise lezo zindlela ezintsha.
Nakuba abathengi bezoqhubeka nokusungula izinto ngokupheka kwabo, u-Leana Salamah, i-VP yezokukhangisa e-Chicago-based International Housewares Association (IHA), ubona ithuba elikhulu kakhulu lokubuya kokuzijabulisa kwasekhaya.
“Ngemuva kwezinyanga eziyi-15 zokucija amakhono amasha okupheka, abathengi sebekulungele ukuwasebenzisa ekuqoqeni imindeni yabo nabangane emakhaya abo ngemuva kwalokhu kuhlukana okuthathe isikhathi eside,” kusho uSalamah.“Lokho kumelela ithuba elikhulu lezinto ze-tableware, i-barware, izindwangu kanye nezinto ezilungiselelwa ukuya etafuleni.Ngaphezu kwalokho, kumelela ithuba elikhulu lama-electrics asekhishini asiza ukuhlangana - cabanga ngama-raclettes nohhavini be-pizza abapheka ngokushesha. "
Ukugcoba Kuhamba Kakhulu
Abathengi bathathe i-grilling bafika kwelinye izinga phakathi nobhubhane, futhi ochwepheshe babikezela ukuthi akukho ukubuyela emuva.Amaholide okukhempa, imibuthano ye-pizza yangoLwesihlanu ebusuku kanye nezindlela zokupheka ze-Thanksgiving turkey ezidinga ukubhema konke kusizile ukukhula kukaphethiloli ngaphezu kwezinketho zegesi eyinhloko namalahle, ngokusho kwe-NPD.
Njengoba abathengi abaningi benciphisa ukudla kwabo inyama, abathengisi bangalindela ukugxila okwengeziwe emifino eyosiwe kanye namathuluzi ukusiza abathengi ukuthi bayisose.Umbiko wakamuva ovela kwa-Euromonitor uthole ukuthi ukwanda kokuqwashisa ngezempilo ngesikhathi sodlame kusho ukuthi abathengi bebengagcini ngokupheka kakhulu ekhaya, bebezama nokupheka ukudla okunempilo.Imifino eyosiwe hlola lelo bhokisi.Umlobi wencwadi yokupheka ewine imiklomelo uSteven Raichlen ubiza u-2021 ngokuthi “unyaka wemifino eyosiwe,” futhi ubikezela ukuthi abathengi bazobe bewosa imifino efana “ne-okra, uphizi we-snap nama-brussels ahluma ohlangeni.”
Idatha ye-NPD ibonisa ukuthi imikhiqizo eyisipesheli yokosa enamathegi entengo ephansi inikele kakhulu ekuthengisweni kwempahla yasendlini, futhi izinto ezifana nama-grill aphathwayo, ohhavini be-pizza nama-turkeys ama-turkey zaziphakathi kwamasegimenti akhula ngokushesha esigabeni mayelana nokuthengiswa kweyunithi.Lo mkhuba udale ukuthengiswa kwezinsiza ze-grill, okubone ukuthengiswa kwedola kukhuphuka ngo-23% emasontweni angama-52 aphela ngoMeyi 29, 2021, ngokusho kwe-NPD.
isitolo ngaphakathi kwesakhiwo
Abathengisi bakhuphula izinhlobonhlobo zabo ze-in-line futhi babeka izibonisi ezingosomathuba kwezinye izingxenye zesitolo ukuze bavuse ukuthengwa kwempahla yasendlini okungalindelekile.
"Ukuhlala ngaphandle ngokuvamile kukhulu njengamanje, futhi abathengi sebeklame ngezindlela zokwandisa ukusetshenziswa kwendawo yabo yangaphandle ngale kwezinkathi zonyaka," kusho uSalamah.“Ngibone kuphuma imikhiqizo eminingi emisha e-grill eyenza ukuhlanza kube lula futhi esiza ukugcoba ebusuku, amalambu amaningi e-grill, ngisho nezitsha ezikhanyisayo.”
Abathengi baphinde bafuna amathuluzi okosa asebenza kahle kakhulu njengoba bezama izindlela ezintsha zokugcoba nama-flavour.I-OXO isanda kwethula i-OXO Outdoor, umugqa wamathuluzi okupheka asebenzayo ekhwalithi ephezulu adizayinelwe ngaphandle.Nakuba lowo mugqa uzodayiswa ngokukhethekile e-Kent, e-Wash.-based sporting goods retailler REI, kuyinkomba yokuthi abathengi bazimisele ukukhokhela okwengeziwe ngemikhiqizo yekhwalithi engcono.“Sisebenze nethimba le-REI ukuhlonza iqoqo le-capsule lamathuluzi kukhathalogi yethu eyenza imisebenzi yangaphandle ibe ngcono nakakhulu, kusukela ekuphuzweni kwekhofi kuya ekuhlanzeni amakamu,” kuphawula uSimkins."Njengamanje senza ucwaningo ngezinto ezintsha ezingase zibe khona endaweni yangaphandle, esizozimemezela njengoba sisondela ekwethulweni kwazo."
UDerochowski we-NPD ubikezela ukuthi njengoba abantu beqhubeka nokuzijabulisa ngaphandle, izingxenye zempahla yasendlini ezihlobene nokuzijabulisa kwangaphandle zizoveza amathuba kubathengisi ukuthi bathwebule ukuthengiswa kwempahla yasendlini okwengeziwe.Uthi: “Zonke izinto eziphathelene nokuzijabulisa kwangaphandle, kusukela kwezokuhlobisa kuye kwezingama-tabletop, zikhula ngendlela emangalisayo.
Izitolo ezinkulu zisebenzisa ithuba lokuthengisa okukhuphukayo kwentengo ephezulu njengoba abathengi bephumela ngaphandle.I-Rochester, e-NY-based Wegmans Food Markets isanda kuveza i-melamine serverware nezibani zangaphandle, ezithengiswa kusukela ku-$89.99 kuya ku-$59.99, kumkhawulo wokugcina ngemuva kwesitolo.Isibonisi besinetafula elingaphandle nezihlalo ezisethwe ngezitsha ezixhumanisayo namalineni etafula.Kuyisimemezelo esicacile sokuthi ihlobo selifikile, nokuthi iketango linazo zonke izisekelo ezimbozwe ukuzijabulisa kwangaphandle.
Amanye amaketanga athole izindlela ezahlukene zokuthumela lowo mlayezo.Imibukiso yokungena esitolo esitolo sakwaShopRite, esisetshenziswa yilungu le-Keasbey, i-Wakefern Food Corp. ese-NJ yokuthengisa ngokubambisana, isanda kuveza amagill aphathwayo, ama-skewers kanye ne-plasticware, ngaphezu kwama-condiments kanye nokudla okulula.
Ukuyixuba
I-mixology yasekhaya nayo iyakhula.Inhlolovo yakamuva yabathengi eyenziwe nguDrizly, inkundla ye-e-commerce esekwe eBoston, iveza ukuthi abangaphezu kwengxenye yalabo abavotwe bathi benza ama-cocktail amaningi ekhaya ngesikhathi sodlame, futhi kulabo abenze lokho, abangaphezu kwesigamu bahlela ukuqhubeka. ukwenza njalo esikhathini esizayo.Idatha ka-Drizly ikhombisa ukuthi ukuthengiswa kwezixube, i-bitters nezinye izithako ze-cocktail kunyuke kakhulu endaweni yesikhulumi kusukela ngo-March 2020.
Isigaba sinikeza ithuba elengeziwe kubathengisi.Idatha ye-NPD ikhombisa ukuthi i-beverageware yaqhakaza phakathi nalolu bhubhane, ngokuthengiswa kwezibuko ze-margarita, izibuko ze-martini kanye nezibuko ze-pilsner/pub kukhuphuke ngo-191%, 59% no-29%, ngokulandelana, ezinyangeni ezintathu eziphela ngo-Agasti 2020 uma kuqhathaniswa nonyaka owandulele.
"I-barware nama-cocktails akhula, ikakhulukazi izinto ezikuvumela ukuthi uzame."kusho uDerochowski."Izingilazi ze-highball nezibuko ze-margarita zenze kahle kakhulu."
I-Wegmans inikela ngamafidi angu-4 esikhala esingaphakathi komugqa kanye nesibonisi esingeziwe esingaphakathi kwe-aisle ku-barware.Kusukela ku-barware ne-glassware kusuka ku-True Brands kuya kwezisetshenziswa zewayini ezivela ku-Rabbit, zombili ezinze e-Seattle, uchungechunge lwesuphamakethe lunezinhlobonhlobo eziningi zemikhiqizo yabaxube basekhaya.Ngokuhamba kwesikhathi sesizini yokuzijabulisa yangaphandle, Igrosa isanda kuveza izingilazi ze-acrylic martini ne-margarita kanye nezinkomishi zamamule ensimbi aseMoscow kukepisi lokugcina ngemuva kwesitolo.
Ngisho namaketango anenselelo yesikhala angakwazi ukunqwabelanisa kukepisi lokugcina noma isibonisi se-isle sezinto zokuphuzwayo zepulasitiki noma izesekeli zewayini eduze nezingxenye zabo zotshwala noma ze-mixer.
Ukusimama Okuphezulu Kwengqondo
Njengoba abantu bedla ukudla okuningi kangaka ekhaya, isigaba sokugcina ukudla saqala ngesikhathi sodlame."Ukugcinwa kokudla kube yindawo ekhanyayo esigabeni, kodwa njengoba siqala ukubuyela emsebenzini nasesikoleni, uzodinga ukuthwala ukudla, ngakho-ke isigaba kufanele sihlale siqinile," kusho uDerochowski.
Inhlolovo yakamuva ye-NPD ikhombisa ukuthi ukunciphisa udoti wokudla kuyinto ephambili kubathengi, futhi intshisekelo yemikhiqizo yokugcina ukudla esimeme ehloselwe ukusiza ukunciphisa imfucuza ibilokhu ikhula.Ukuthengiswa kwama-vacuum sealers, ngokwesibonelo, kuphindeke ngaphezu kokuphindwe kabili ezinyangeni ezintathu eziphela ngo-Agasti 2020, ngokusho kwe-NPD.
I-Salamah ye-IHA ibona izinketho eziningi zokugcina ukudla okuwumshini wokuwasha izitsha- kanye ne-microwave-ephephile, futhi enweba impilo yezithelo nemifino.“Abanye baze balandelele nezinsuku zokuphelelwa yisikhathi futhi bafake nemiyalelo yokushisisa kabusha,” uyamangala."Sisengxenyeni yesibili enhle ka-2021."
“Siyaqhubeka nokusungula izinto ezintsha endaweni yokugcina ukudla, ngeqoqo elisha leziqukathi ezishayelwa inhloso, ezingavuzi kanye nezinsiza ezizomakethwa, i-OXO Prep & Go,” kusho uSimkins.Ulayini, ozohlanganisa izixazululo eziningi zesitsha esisebenziseka kabusha sayo yonke into kusukela ekudleni okulula nokudla kwasemini kuya ekudleni okugcwele, uzokwethulwa kuleli hlobo ngeziqukathi eziyisishiyagalolunye ezingavuzi neziphephile.Idizayinelwe ukupakishwa esiqandisini noma ukuthatha uhambo, iziqukathi zizotholakala njengamasethi nanjengamayunithi esitokwe esivulekile.Izinsiza zifaka ithoshi lesidlo sasemini, iphakethe leqhwa, umgcini we-condiment, isethi yebhodlela lokuminyanisa, nezitsha zensimbi engagqwali ezinosayizi ogcwele ezinekesi lokuhlinzeka ngakho konke abathengi abazokudinga ukuze balethe ukudla kwabo.
Ngasekupheleni konyaka odlule, i-Atlanta-based Rubbermaid yethula i-EasyFindLids Food Storage Containers with SilverShield for Antimicrobial Product Protection, izinhlobonhlobo ezintsha zeziqukathi zokugcina ukudla ezihlala isikhathi eside ezinezakhiwo ezakhelwe ngaphakathi ezilwa namagciwane ezisiza ukuvimbela ukukhula kwamagciwane abangela iphunga emikhiqizweni egciniwe.
Kokunye okusha kwengxenye, i-Orlando, Fla.-based Tupperware Brands Corp. muva nje inwebise iphothifoliyo yayo yomkhiqizo we-ECO+ ngama-Lunch-It Containers kanye namaSandwich Keepers, imikhiqizo eyenziwe ngezinto ezisimeme ezihambisana nemvelo.
Isikhathi sokuthumela: Aug-13-2021